Superfish was
formed in 1971 with a capital of £4000,
and opened its first branch in Isleworth, Middlesex.
Steady self financed expansion over the years
has resulted in seven branches in Surrey, with
a staff of over one hundred and an annual turnover
in excess of £3 million.
In addition to the superb fish and chips,
Superfish has developed over the years some
characteristics of the American Family Diner
and the French Bistro. Hot French bread and
butter is served in the restaurant without
charge and as much as one wants, as are sauces
and pickles.
With the exception of the Cheam branch, each
restaurant is licensed with a modest wine list,
moderately priced.
The restaurants are designed by a highly competent
team of designers and contract cleaners work
throughout the night to maintain high standards
of hygiene.
Environmental issues are important to
the Superfish Group of Restaurants. Superfish are Environmentally
Friendly Restaurants, utilising the latest Energy Conserving
Restaurant Equipment.
As a part of the Environmentally Friendly
Restaurant ethos Superfish use Sustainable Food Supplies.
120 tonnes of sustainable fish stock are used each year
of which cod accounts for 75% of the fish used.
The Fish is sourced from sustainable fish stocks of the Barents sea.
Fresh Quality Potatoes: In line with sustainable food supplies and to
ensure fresh quality potatoes supplies. 420 tonnes of fresh potatoes
from Cambridgeshire and Essex are used each year producing three
quarters of a million portions of chips. These British farms are
dedicated to producing Quality Fresh Potatoes especially for Superfish
Restaurants thus maintaining a consistent supply of fresh potatoes.
Superfish were one of the
first chains to be recognised by Egon Ronay
and in the last
year we have been awarded the Seafish Friers
Quality Award.